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HCI and the Internet
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HCI was on the Internet before most people knew it existed. Our first company computer in 1985 was a 'portable' (20 pound!) Zenith that looked like a huge lunch box and performed what we thought were miracles at the time. You don't even want to know what it took then to connect to the Internet!
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We have been on e-mail daily since, with one of the most connected consulting companies in the country. Initially, it was a necessity born out of the nationwide locations of our consultants. Once our clients started to have good Internet access, we added intersite visit project management via the Internet, saving time, money, paper and exasperating 'phonetag.'
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"The 1-2 punch of having you do our women's services market research and then the women's services website resulted in a product exactly targeted to our population."
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Last year, for the first time ever, more women used the Internet than men. (mag says that's because the Internet finally became useful.) Effective Internet marketing to women is more critical than ever.
Everything we do is market research driven. In our market research, we explore not only women's general program and marketing preferences, but the specifics of what they want on the Internet and how they want it, usability and other key access issues.
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From that research, for example, we know that the average percent of childbearing age women on the Net looking for health care information is 70 percent, with some populations as high as 95 percent. We know that you are invisible to this group without a strong Internet presence no matter how many TV ads you place. We know what content they want and in what format, and how you can provide the revenue-producing retail services they want, cost-free to you on the Internet. The Internet is opening amazing opportunities in health care; you'll want to take advantage of them no matter what your own comfort level is online. We can help you meet that goal.
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Make a Name for Yourself Today
Registering your own domain name, or URL, is quick, easy, inexpensive and intriguing. If you have been thinking of saving a name, either for your organization or someone in your family, click here to see if it is available (or just to play!)
For $15, you can make sure you reserve that great service line or business name you have been considering, or save your children's names as .coms for when they grow up and all the valuable .com names are long gone! For everything you need to know about registering domain names, go to domain registration tips. Enjoy!
HCI provides this link as a complimentary service. HCI derives no revenues or other benefits from registration of domain names through this link.
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Service Line Websites
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"Wow! Our women's website went up fast! Considering our staff had been talking about it for three years, we were pretty surprised when we had a great draft in less than two months. Thanks!"
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Finding that a lot of people are willing to talk about what should be on your women's or children's services website, but the room empties when you ask for someone to write it? Or it's been six months since someone started writing it, and you have yet to see anything?
Do your illustrations have all the emotional pull of a mannequin factory? Do you want to offer inexpensive or free websites to your physicians so consumers can seamlessly link back and forth--something they badly want to do?
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We'll draft your entire service line website--with multiple pages and great images and information links--in under two months. Once up on our templates, your IT department can take it over, matching the look completely to your institutional website.
Because this is a specialty of ours, you'll find our prices are a fraction of what a marketing company would charge, and you'll be up and running far faster than you would have imagined. Call or e-mail us for more information.
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